Virtual Console

Services:

Discovery Workshop with the founder Assessing the brand landscape Designing positioning and defining tonality Identity synergy and usage guide Brand communication guide Social and Digital Communication management.

Virtual Console is Singapore, London, and Mumbai-based virtual event platform. It was conceived out of a need to provide more than just a platform. The platform reflects the spirit of current times where world events and rapid digital transformation require businesses to look beyond just the usage of technology but humanized inclusive solutions.

Approach:

We took off to this new ambition by identifying insights through conducting a need gap study and assessing the brand landscape and competition study. Based on findings and with the usage of archetypes we defined a business model and communication structure that further expanded to building a brand guide, communication guide, and social media guide that can be followed to build and maintain desired brand image.